Work

Marketing sites built from scratch, plus a redesign of a store that serves retail and wholesale customers at once.

Security systems, Tricity, Poland

Safeline

A site for a security systems installer that explains a technical offer in the customer’s language.

Design & build
Light and dark mode
Accessibility

The Safeline website: a dark hero reading “We protect what you have worked years to build”, with an illustration of a camera covering security zones.

The challenge

The offer spans six systems, from alarms and CCTV to access control and cabling. Someone without technical knowledge has to work out what they actually need before they can even ask for a quote. The company also wanted its state licence and years in business visible, because in this sector that is a genuine buying argument.

Approach

A structure built around the customer’s problem rather than an equipment catalogue, matching how the company works: a site visit comes first.
Each of the six systems explained separately, in plain language, with a clear note on who it is for.
Credibility signals placed in the hero: the state licence, years in business and the area served.
Two parallel contact paths: a free quote and a phone number kept visible in the header.

Scope of work

Design and build of the marketing site
Light and dark mode with the choice remembered
Sections: systems, projects, about, contact
Responsiveness and accessibility built in from the start

Visit the site

Coach hire, Wrocław, Poland

Fazmo

A site for an operator with three coaches, answering the customer’s main worry: whether the price will change mid-journey.

Design & build
Lead generation
Accessibility

The Fazmo website: a dark hero reading “Coach hire with a driver”, with an illustrated route map and a coach marker.

The challenge

School trips and company outings are booked by people responsible for other people’s safety and for a budget. Their worries are specific: will the coach actually turn up, is the driver included, and will the price grow along the way. A small operator with three coaches had to answer that faster than larger competitors.

Approach

The hero answers the three most common worries before the visitor has to ask them.
A visible promise of a fixed price with the driver included in the fare.
The fleet described concretely: three owned coaches, which means parallel bookings and a backup vehicle.
A quote request and a phone number reachable from anywhere on the page.

Scope of work

Design and build of the marketing site
A quote-request path
Sections: services, coaches, about, contact
Light and dark mode, fully responsive

Visit the site

E-commerce and B2B platform

Movano

A redesign of a store serving retail and wholesale customers at once, with a new visual identity and a mobile version.

Store redesign
Mobile version

The Movano store: a home page with battery and charger categories in the side menu, a B2B wholesale section and a list of featured products.

The challenge

The store sells batteries, chargers and replacement parts across a dozen-plus categories, while serving two very different groups: retail customers and wholesale partners with their own B2B panel. The interface had no mobile version, and the two purchase paths overlapped, which made both longer than they needed to be.

Approach

A completely new visual identity, consistent across the retail and wholesale sides.
A mobile version of the store, previously missing, designed for touch from the ground up.
Separating and clarifying the two paths: a retail customer and a B2B partner need different things.
Optimising the purchase processes and simplifying category navigation.

Scope of work

Redesign of the store interface and the B2B panel
A new mobile version
Purchase-path optimisation
Reworked category architecture

Visit the site

Let’s build a site accessible to everyone

Conformant with WCAG 2.2 and designed around the people who will use it. Write to me, I reply within one business day.

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